Hype Memes

Posts tagged with Hype

Quantum Computing: Big On Promises, Short On Delivery

Quantum Computing: Big On Promises, Short On Delivery
The quantum computing hype cycle in one perfect image! On the left: massive tomes filled with grandiose promises of how quantum computers will revolutionize everything from drug discovery to climate modeling. On the right: the same articles minus all the speculative "quantum computing could someday" fluff—suddenly reduced to a pamphlet. The gap between quantum computing's theoretical potential and its current practical applications is so vast you could fit another universe in there—which, ironically, is something quantum computers might eventually help us understand... or not. The field is basically 99% theoretical physics papers and 1% actual qubits that work for more than 5 seconds without decoherence.

Military Grade™ Marketing Magic

Military Grade™ Marketing Magic
The magical transformation of a 50-cent production increase into "AVIATION MATERIAL" and "Aluminium and Magnesium Alloy Forging" is the marketing equivalent of turning lead into gold. Except in this case, it's turning a plastic bottle opener into aerospace engineering. Companies slap "military grade" on anything these days when the military's actual procurement standard is "whatever costs exactly $0.50 more than the absolute minimum required to not immediately disintegrate." Next time you see "military grade," just remember it translates to "we spent an extra two quarters on this thing."